REASON 1
Engage directly with your entire building population
Up to 90% of a building’s entire population register to their Equiem App. This gives building owners and managers access to their entire occupant base – access they never had before.
Traditionally, property management teams communicate and engage with occupants through a tenant representative or liaison. By limiting themselves to just a few key points of contact, they lose direct interaction and risk personal preference and opinion playing into how communications are conveyed to the general building population.
By carefully managing their app database, property managers can now send a direct message to the vast majority of building occupants by publishing a newsfeed article, sending out a building notification or regular newsletter updates.
In a recent building survey completed by over 930 of occupants of an Equiem-powered building:
- 65% of respondents said that they now received information about their building via the email newsletters
- With 47% stating that they now also consumed information directly from their building app.
By accessing occupant inboxes and homepages directly, the Equiem App has fundamentally changed how a management team communicates with its tenants.